MICE Arabia & Luxury Travel Congress

Staged annually in Dubai, The Meetings Arabia & Luxury Travel Congress, GCC’s premium platform for the travel industry is a vibrant, by invitation only, business to business event that brings together a diverse range of destinations and international travel professionals from industries across the globe to Dubai to meet handpicked buyers of meetings, conferences, events, business and luxury travel.
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Now in its 8th Annual edition, MICE Arabia Congress provides a unique opportunity for the whole global travel and tourism industry to meet, network, negotiate and conduct business.

The Meetings Arabia Congress 2020 would feature expert sessions on how to create meaningful supplier relationships, make technology work and control empowered travelers whilst helping travel buyers and managers keep their programs relevant to changing needs and of course, the crux of the event lies in sealing business deals and getting the most out of the pre-arranged business meetings.

MICE Arabia Congress is a powerful initiative to harness the immense potential of the Meetings industry in the Middle East with the surety of generating long lasting business relations and increasing your revenue many folds!

Building on the tremendous success of the previous seven annuals, the Meetings Arabia & Luxury Travel Congress is set to dazzle you for the 8th time around. The platform, where influencers from the world of conferences, meetings, incentives, events, business and luxury travel gather for two intensive days of making connections, learning, innovation & networking, will get even bigger & better this year.

Why MICE Arabia Congress and Middle East?

The Meetings Arabia & Luxury Travel Congress is the regions’ unique platform that gathers 100% GCC buyers of MICE, Business and Luxury Travel. Over the years, the congress has evolved from just being a conference program to business experience & a niche community for ideas, content and relationships. It’s an opportunity to forge new partnerships, learn about best-in-class experiences and listen to some of the biggest players transforming the business of meetings, incentives, conferences, events (MICE), business & luxury travel.

According to Unwto, the Middle East is one of the smallest, yet fastest growing, tourist generating regions in the world, with outbound travel quadruplin in the last 20 years.


The Tourism 2020 vision study forecasts that there will be over 46 million outbound tourist arrivals generated from the middle east in the year 2020.

The Global Islamic Travel Market was valued at $151 billion in 2015, representing around 10% of the global international tourism market and, by 2021, that value is expected to reach $243 billion.

2025 regional outbound travel spend will increase annually by 3.6%, from US$77 billion To US$110 billion by 2025.

Why attend?

Be on Top of your game

In our tech crazy era, they don’t want you to forget the importance of face to face interactions with the business world. Experience the power of learning from game-changing presentations, panel discussion and brain storming activities that will discuss business strategies, price negotiations, marketing content and ways of creating unique MICE & luxury travel experiences.

What’s trending & what’s not

Since you are in the business of travel & events, you need to create life time experiences, so add the surprise element to the next MICE, business or luxury travel or event you wish to organize by discovering some of the world’s most trending & relevant, unexplored MICE venues, hotels and luxury options of the moment.

Face to face interactions go a long way

Face to face interactions can never be replaced by technology, their 1-2-1 pre-scheduled meetings with carefully sifted buyers will be conducted, alongside cocktail, receptions, gala dinners and networking activities. So grab this opportunity and make sure you’re part of it.

The Business format which makes an impact

Whether you’re a veteran MICE professional, a marketing head, travel manager or an event planner, The MALT congress is a sure shot value for time, highly informative, exclusive, sociable, accessible and most enjoyable business platform.

Experience can make the ultimate difference

Changing trends bring new opportunities, this means as decision makers we need to assess options and add value to the employee experience and the organizations as a whole. At MALT, you get answers to all your sourcing and learning needs to deliver the best incentive, business and luxury travel or event.


Check out the official MICE Arabia Congress agenda.


For further information or to register, please contact:

Monica P.
Marketing Manager | Meetings Arabia & Luxury Travel Congress
+971 4388 5545

MICE Magazine | A curated selection of MICE destinations & events.

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